When Silicon Valley Bank Fell
Read our in-depth report on the Silicon Valley Bank crisis and learn valuable lessons on risk management, crisis communication, and brand resilience.
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Uncover the data, behaviour shifts, and forces reshaping the category.
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Did you know that the Silicon Valley Bank had no head of “risk assessment” for 9 whole months before it’s collapse? Of course social media erupted when they came to know of this.
We analyzed audience sentiments towards the collapse and found that there was a negative to neutral sentiment trend. But that’s not all – we also looked at how media houses covered the story, what experts had to say about it, and how it impacted the financial industry.
Our analysis covers a period from February 15th to March 13th 2023, focusing on the United States and using English as the language. We used Twitter and news as our sources for this study.
If you’re interested in learning more about this significant event and its impact on social media, then our report is a must read
Curious how the data really plays out?
Beyond the headline shifts, the full report contains city-level cuts, persona archetypes, and competitive vulnerability maps.